The Wedding Industry Awards is an independent business which creates a competition between groups of specific wedding service providers with the ultimate aim of helping future Brides and Grooms decide which is the best company to choose based on past clients experiences. Finalists and Winners both Regional and National in each field can also display a logo on their websites and other advertising material showing they have taken part and have been shortlisted, or better still have won for that year. Competition is always a good thing as it keeps businesses on their toes however the Wedding Industry Awards only includes those businesses that have paid a fee to join and take part and who have asked past clients to vote for them, because of this it does not represent every Regional and National UK company in their specific field. So, although a finalist or winner may be tops in their category as far as the awards are concerned it does not necessarily mean they are the best in their field regionally or nationally ‘over all’, as many other really excellent UK companies have not been included in the competition as they chose not to pay to become considered.
The Wedding Industry Awards are a good thing, but do not forget that another trusted way to ensure the company you choose for your wedding is excellent at what they do is to look at their Testimonials and also Facebook and Google reviews which have been written by past clients acting on their own initiative and where no fees have been paid. Premier Carriage is one such company that chooses not to pay someone in order to be considered, we prefer to let future clients decide if our company is tops in our field by allowing them to read our 5 star reviews and many testimonials, all freely written by past clients.